We’re diligently staying on top of the digital industry and the marketing news that matters to your brand. Once a month, we’ll gather what we think are five important and compelling industry developments and share them with you in this newsletter. We hope you enjoy these digital and social media updates and find them valuable in navigating this exciting and constantly-evolving marketing landscape.
1. The 11 Defining Social Media And Technology Trends in 2011
http://www.simplyzesty.com/technology/the-11-defining-social-media-and-technlogy-trends-in-2011/
It feels like we are entering one of the most innovative and fast paced eras of technology history, with a perfect blend of free flowing capital, computing power and innovation coming together to fuel disruptive technology. There are hundreds of sub-trends emerging but here are the 11 that are considered the most important.
2. 6 Ways to Grow Your Business With Content
http://www.socialmediaexaminer.com/6-ways-to-grow-your-business-with-content/
Are you wondering why your business needs content? When you produce high-quality content, it’s a gift to your audience that they appreciate. If you think of your business as a rocket, content is the fuel that moves it forward. Be sure to watch this edition of Social Media Examiner TV which shares 6 effective ways to grow your business with content and take it to the stratosphere.
3. Twitter Is Launching Its Own Photo Service
http://techcrunch.com/2011/05/30/twitter-is-launching-its-own-photosharing-service/
Twitter has been completely emphatic about where developers should stake a claim, with Twitter Platform Lead Ryan Sarver warning the ecosystem to stay away from building “client apps that mimic or reproduce the mainstream Twitter consumer client experience.” Well, if Sarver stays true to his word, the Twitpics and Yfrogs of the world can just give it up now.
4. 6 Ways to Avoid a Social PR Hangover
http://searchenginewatch.com/article/2073604/6-Ways-to-Avoid-a-Social-PR-Hangover
Retracing the steps of what happened after a social PR campaign “gone wild” is reminiscent of the movie “The Hangover.” Despite the right intentions, the plan just goes sideways when the mixing and mingling ends up with the wrong crowds, miscommunication, and bad decisions. The result can be quite a sobering (and unpleasant) experience.
5. Study: Social Networking as Popular as Ever, But TV and Movies Keep Dropping
http://www.thewrap.com/media/article/social-networking-still-popular-consumers-tv-and-movies-keep-falling-27725
Good news for Silicon Valley may equal bad news for Hollywood, if a recent study is to be believed. Of all entertainment sectors, only social networking sites have retained their value in the eyes of consumers over the past year.
All images used here were taken from the sourced articles.
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