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In case you haven’t heard, Vine is the latest, hottest social media toy. It’s a Twitter property that allows users to create looping videos up to six seconds long with their smartphones—and while it looks and sounds like a short-lived … Continue reading
The Top 5 We scan the blogs, online news sources and digital magazines (so you don’t have to) and gather our five must-read picks. 1 The Secrets of What Makes a Product Go Viral http://www.entrepreneur.com/article/226114 Ten years ago, had you … Continue reading
Originally posted on ChiefMarketer.com on September 24, 2012. Did you know that 19% of online women use Pinterest, according to Pew Research? With such a large percentage of women using the platform, it’s hard for brands to ignore Pinterest’s marketing … Continue reading
Originally published on ChiefMarketer.com on July 19, 2012. The best niche marketing allows brands to communicate the most appealing attributes of their products or services to the right consumers. The diversity of social media platforms makes niche marketing easier than … Continue reading
Originally published on ChiefMarketer.com on May 30th 2012. Twelve million users (and counting) can’t be wrong: Pinterest is the new social media hit. But as many brands have learned, it’s not enough to simply post a catalog on Pinterest and … Continue reading
The Top 5 We scan the blogs, online news sources and digital magazines (so you don’t have to) and gather our five must-read picks. 1. 3 Stages of a Company’s Social Integration http://mashable.com/2012/09/17/social-media-marketing-pr/ Exactly where social media lives within a company … Continue reading
Digital mosaics on Pinterest…”Coolest use of Pinterest yet,” from Uniqlo http://www.digitalbuzzblog.com/uniqlo-the-pinterest-dry-mesh-project/ This was always going to happen. UNIQLO was going to hit Pinterest with something super cool, we just didn’t know when and how, but here it is. The UNIQLO … Continue reading
5 Myths About Social Media http://www.entrepreneur.com/article/223172 With the dizzying amount of information and opinions about social media, it’s easy to get the wrong idea. Here are a few common myths about social media that should be put to rest. Read … Continue reading