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Author Archives: Jaime Hoerbelt

Apr 18

Tenthwave Top 5 – April 2013

The Top 5 We scan the blogs, online news sources and digital magazines (so you don’t have to) and gather our five must-read picks. 1 The Secrets of What Makes a Product Go Viral http://www.entrepreneur.com/article/226114  Ten years ago, had you … Continue reading

Dec 7

How Brands Can Spread Holiday Cheer on Facebook

Full article originally posted on ChiefMarketer.com on December 04, 2012. The most wonderful time of the year presents both challenges and opportunities for Facebook content. More competition for attention coupled with an increased urgency to communicate your marketing message makes it … Continue reading

Oct 22

5 Ways CPG Brands Can Use Pinterest

Originally posted on ChiefMarketer.com on September 24, 2012. Did you know that 19% of online women use Pinterest, according to Pew Research? With such a large percentage of women using the platform, it’s hard for brands to ignore Pinterest’s marketing … Continue reading

Oct 15

How to Use Pinterest for Niche Marketing

Originally published on ChiefMarketer.com on July 19, 2012. The best niche marketing allows brands to communicate the most appealing attributes of their products or services to the right consumers. The diversity of social media platforms makes niche marketing easier than … Continue reading

Oct 8

How to Drive Engagement on Pinterest: Duncan Hines, eBay, One Kings Lane

Originally published on ChiefMarketer.com on May 30th 2012. Twelve million users (and counting) can’t be wrong: Pinterest is the new social media hit. But as many brands have learned, it’s not enough to simply post a catalog on Pinterest and … Continue reading

Mar 27

Tenthwave Top 5 in Digital/Social Media News – March 2012

5 Myths About Social Media http://www.entrepreneur.com/article/223172 With the dizzying amount of information and opinions about social media, it’s easy to get the wrong idea. Here are a few common myths about social media that should be put to rest.  Read … Continue reading

Mar 1

Tenthwave Top 5 in Digital/Social Media News – February 2012

Here’s the latest edition of our monthly roundup of the most important and compelling industry developments. We scan the blogs, online news sources and digital magazines (so you don’t have to) and gather our five must-read picks. We hope you … Continue reading

Feb 22

Tenthwave’s Take on Instagram

Instagram, the photo-sharing app, has been around for almost two years and has a user base of 14 million people. That’s an extremely impressive number for an application that is currently only available for iOS users. (An Android version is … Continue reading

Feb 3

Tenthwave Top 5 in Digital/Social Media News – January 2012

Here’s the latest edition of our monthly roundup of the most important and compelling industry developments. We scan the blogs, online news sources and digital magazines (so you don’t have to) and gather our five must-read picks. We hope you … Continue reading

Jan 30

Two of Tenthwave’s Campaigns are Up for Facebook Studio Awards

The Facebook Studio Awards is Facebook’s tribute to the best campaigns that take advantage of the Facebook platform. This year, two campaigns from Tenthwave have been accepted into the Facebook Studio Gallery and are being considered for one of four … Continue reading